Monthly Archives: September 2012

Fresh Fruit, particularly avocados, riding high

Excerpts from an article in The Packer written by Tom Karst published on 9/17/12 Retail fresh fruit sales were up 5.3% for the quarter ending June 30, while vegetable sales were lagging 1.4% behind year-ago levels, according to the latest … Continue reading


Breaking Out of Guacamole to Become a Produce Star

Excerpts from a Wall Street Journal article published 9/18/12 by Anne Marie Chaker. Not long ago, avocados were beloved in Super Bowl guacamole but seldom encountered the rest of the year. Now, the fruits are having a mass-market breakthrough, as … Continue reading


Little evidence of health benefits from organic foods, Stanford study finds

Excerpts from an article on the Stanford School of Medicine blog published 9/3/12 After analyzing the data, the researchers found little significant difference in health benefits between organic and conventional foods. No consistent differences were seen in the vitamin content … Continue reading


Organic and conventionally grown produce equally nutritious

Excerpt from an article on the blog published 9/7/12 A recent Stanford study showed that organic and conventionally grown produce are equally nutritious and that both are safe.  Isn’t this good news for consumers? The prevalence of a scary … Continue reading


Pal Brooks featured in The Furrow magazine for John Deere customers

Undaunted   Written by Charles Johnson for the September/October issue of The Furrow magazine, a publication for John Deere customers. No setback could stop Pal Brooks’ tropical fruit business. August 24, 1992 remains the day all others get measured against … Continue reading